Destination Marketing Organizations
Competition in the tourism and travel sector is continually increasing. Search and Social Media Marketing can help give your organization gain a competitive edge by enhancing your advertising's return on investment (ROI) and targeting customers ready or close to make a buying decision.
Our Search and Social Marketing techniques can increase advertising ROI, when combined with a competitively priced product or service. For your DMO’s members, this can mean increased:
- Sales and revenue generation
- Brand awareness
Whether your DMO wants to promote accommodations, attractions, and retail or touring, Search and Social Media Marketing can help with a co-operative campaign among your members. Examples of Search and Social Media campaigns for DMOs include:
- Business to Consumer Advertising:
- Accommodation room sales, including packages
- Attractions
- Touring, such as circle tour driving routes
- Retail, ideal for unique shopping districts
- Employee recruitment for your association
- Business to Business Advertising:
- Meeting and convention sales lead generation
- Travel agent sales lead generation
Online advertising allows us to reveal answers to questions that are often illusive when using traditional media advertising, such as:
- How many impressions did my ad(s) receive?
- How many sales leads did we generate or close?
- How many people clicked on our ad to learn more information?
- What is the average cost per sales lead or confirmed sale?
How may we help you (we really want to)?
Please contact us to set up a discussion on how we may be able to help you through Search and Social Media Marketing. Generally for DMOs we provide a customized quote.
